In an interview with The Indian Express to promote the upcoming WrestleMania 34, Rusev commented on fans getting behind his Rusev Day character on WWE television.
“It’s more than a cool catchphrase – it’s a mentality and it’s celebrating yourself every day. People understand it and they feel the of passion behind it and that is why there’s an amazing response. I’m an artist and I have a lot more to offer in this business. I’m not a one-dimensional character. I feel like the WWE Universe sees that and understands it and they’re behind it right now.”